It’s hard to keep your audience’s attention in the digital world. These statistics prove it is more important than ever for your website to make a good first impression.

Increasing your website loading speed can prevent the loss of 7 percent of possible conversions. (infront webworks)
38 percent of visitors will stop engaging with a website if the content or layout is unattractive. (Blue Corona)
48 percent of people cited that a website’s design is the No. 1 factor in determining the credibility of a business. (Blue Corona)
47 percent of people expect a web page to load in 2 seconds or less. (Blue Corona)
Given 15 minutes of time, 59 percent of people will read or browse through something beautifully designed rather than something plain and boring. (Adobe)
64 percent of total visitors want to see a company’s contact information on its homepage. (SAG IPL)
44 percent of total website visitors will leave a company’s website if there’s no contact information given. (SAG IPL)
Peer-created content is less likely to be questioned. (SAG IPL)
62 percent of companies increased their sales by designing responsive mobile platforms for their websites. (SAG IPL)
40 percent of people will switch to a different search result if the first one is not mobile-friendly. (SAG IPL)
48 percent of users say that if a business’ website is not mobile-friendly, they’ll take it as an indication that the business simply doesn’t care. (SAG IPL)