Consumers around the world are becoming increasingly used to the slick interfaces offered by the likes of Netflix, Amazon and Spotify. It may be undeniable that the technologies supporting these platforms are innovative, but without such a smooth

on each, it’s unlikely they would have reached such widespread adoption or prevailed over competitors. As cryptocurrency moves closer to a tipping point, more work needs to be done to improve usability, at the same time as maintaining a robust security system.

In the early days of cryptocurrency, investors who believed in its power were willing to make the effort to understand this potentially groundbreaking digital asset. “At its inception, the cryptocurrency interfaces were probably a minor annoyance to overcome, however this becomes far more important as they hit the mainstream,” says Alisdair Faulkner, chief products officer at security technology firm ThreatMetrix. “As with any industry, the exchanges that flourish will be the ones offering the best online experience and the easiest authentication process, all without compromising user safety and security.”